School of Marketing and Management
The disciplines of marketing and management are crucial elements to the success of any business. Our marketing courses will help you develop a deep understanding of customer wants, needs and behaviours. You’ll then be encouraged to apply that understanding and the associated skills, in real-world business scenarios, to craft marketing solutions to meet those needs.
Our management courses aim to support you in developing a holistic understanding of contemporary management issues, for evolving business environments. You’ll then apply your knowledge to real-life management situations with a view to preparing you for a range of matters such as thought leadership, strategy development, project management and more.
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William Morris, Gosford Street, Coventry, CV1 5ED
